Diffusion of Innovation of Commitment Ceremonies

Diffusion of Innovation of Commitment Ceremonies
Jack Williams
York College
MSOM 30
November 11, 2012




















Professor David Wooden
introduction to Commitment Ceremony
A commitment ceremony does not try to take the commitment out of jointure, only the law and the frame by which it stands. Its a public celebration in which an giving couple declares lifelong commitment and love for one another(prenominal) without any legal implications, which also renders them from any legal rights or responsibilities. It can take place in many shipway from a ritual to bless the event to a outsized party, and can even resemble a handed-down marry celebration in every way, except there is no marriage license and the participants legal status does not change. Whether mere(a) or elaborate, the ceremony typically includes the option of a marriage officiant, speeches made by friends and/or congresss, reflective readings, promises of commitment and private pledges, exchange of gifts or symbolic items, cultural themes or traditional rituals.
Diffusion of Innovations

Diffusion of Innovations is a theory that seeks to explain how, why, and at what rate new ideas and technology spread through cultures (OSullivan & Dooley, 2009).



 A respected scholar and professor of sociology, Everett Rogers, first propagated the theory in 1962 with his book Diffusion of Innovations. He stated that diffusion is the treat by which an innovation is communicated through certain channels all over time among the members of a social system; when a thorough new product is launched into the marketplace, it can be adopted by various customer segments during its life cycle (Rogers, 1983). In 1983, Rogers lists louvre such segments: innovators, early adopters, early majority, late majority, and laggars. In 1997, Rogers identifies louvre characteristics of the diffusion of a new innovation into the marketplace. They are: relative advantage, compatibility, complexity, trialability and...If you want to get a full essay, order it on our website: Ordercustompaper.com



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