The Model for Evaluation of Service Encounter

Abstract Many papers have focused on work operation management (SOM), particularly in the field of a helping encounter. This study considers its meaning and studys the model for the valuation of service encounter. The methodology is launched by reviewing literature on SOM. With respectfulness to the meaning of a service encounter, it is concluded that the best climax to denote its definitions is to balance client, staff, and technology aspects. Also, the components of service encounter argon needed to progress together harmonically in redact to meet customer satisfaction. In addition, this study suggests that prink digest could be an appropriate technique for analysing the service encounter. This study would be of particular interest to the service encounter and could help analyse its position. ? CONTENTS Page Abstract Introduction1 1. Understanding a Service Encounter2 1.1 Definitions of a service encounter2 1.2 Elements of a service encounter3 1.3 Evaluating of a service encounter4 2. Tools and Techniques for Analysing a Service Encounter6 2.1 SWOT analysis and TOWS matrix6 2.2 Evaluating of SOMs techniques6 Conclusion8 List of References Introduction The harvest-home of service industries has increased dramatically over the last sextet decades.

Many research papers, books, and journals have been published on the service segment. To improve service quality and meet customers expectation, Service Operations Management (SOM) has become an interesting surface in modern society (Haksever et al., 2000). Machuca et al. (2008) as well suggests that the service field is indeed important and relates to the development of economy. With regard to service industries, in that location are many systems including marketing, operations, or human resources system; however, the subject area of these systems where consumers participate mostly is a service encounter. In addition, the tools or techniques for analysing a service encounter are also received little attention... If you want to get a large essay, order it on our website: Ordercustompaper.com

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