UGBA 178 Final Case of ACH By Tsai Han Shu (Sharon) 1.1 General summary to the gameyest degree the background of the case ACH is an American furniture comp all with a vehement brand name and international expansion plan. In the case, it is go about the biggest customer of allâ"the U.S. government and is now trying to suffer an overseas supply capability because Alexandra Jones, who has such an ambition of the furtherance in ACH, knowing that the U.S. operations did not hold any likely to expand manufacturing. Aiming to honor a lower cost, complete labor force, less problems as well as potential domestic market place for supplying the furniture, they took 3 countries into the favor: China , India and Vietnam. By analyzing the in normalation and making any(prenominal) evaluations, to find out the appropriate country and also decide the form of arrangement. 1.2 My methodology toward the case For working out the case, I made a S.W.O.T analysis to each country , to clearly identify their advantages and drawback. establish on the material and data the case provided, the lecture Ch.3 Ch.4, and by massive research online and consult to others , I came up some idea about the case. 2.1 S.W.O.T analysis of China Strengths: 1)The diversified furniture sedulousness indicates the growing economic liberalization. 2)Was now the largest furniture exporter to the U.S.
3)Investment in machinery 4)Lower run cost 5)Lower labor cost 6)Abundant workforce Weakness: 1)Quality problem might even-tempered remain 2)Labor cost in Guangdong province has been rising in late years 3)Increasingly reliant on raw materials 4)Government influence and corruptions are serious 5)Likely appreciation of the currency 6)Rising cost of materials 7).Import duties 8)The quality of consumer goods might not be so high 9).Unskilled labor Opportunities: 1)Growing domestic market Threats 1) Additional cost might happen. Ex. freight, the impact high oil price could have on the energy... If you want to sop up a full essay, order it on our website: Ordercustompaper.com
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